Приличная надежная контора ищет специалиста на должность
[b:1od3yt7c]Email Marketing Specialist[/b:1od3yt7c]
We are looking for a dynamic Email Marketing Specialist, who will oversee aspects of our e-marketing campaigns. Successful candidate should be a strategic thinker who values the importance of market segmentation and uses effective strategies for ensuring success by delivering targeted and value added content to subscribers.
The primary goal of this role is to increase conversion, customer experience and retention.
Responsibilities:
Your responsibilities will encompass multiple websites/products to conceptualize email campaigns and landing pages; including different A/B/C/D testing options. Other responsibilities include:
-Create, design and manage email related e-marketing throughout campaigns life cycle
-Assist in strengthening the acquisition and retention of subscribers using sound e-marketing strategies
-Assist in developing segmentation strategies to ensure e-marketing relevance to members
-Analyze email performance, identifying levers and creating regular reports for management review
-Implementing and optimizing email campaigns, working closely with design, marketing and/or product teams
-Analyze current data and research future trends; add to best practices and current knowledge base
-Work with IT and creative design team to develop the required material for campaign advertising
Requirements:
-1-2 years of progressive professional experience in e-Marketing
-Bachelor’s Degree in Communications, Marketing or Computer Science or extensive industry experience preferred
-Passion for e-commerce and the ability to use data/insights for driving marketing decisions
-Excellent understanding of email/internet technologies (MTAs, Listmanagers, APIs, Feedback Loops, DNS, CAN-SPAM)
-Excellent understanding of email campaign performance metrics and promotions
-Excellent analytical and problem solving skills, Statistical analysis
-Ability to work within a team, but also independently
-Ability to multitask, be organized and detail-oriented, and thrive under pressure
-Creative and innovative spirit
-Excellent written and communication skills
Кого заинтересовало — велкам в ЛС.
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See PM, thx